The Fresh Diet home-delivers healthy meals to Texans

The Fresh Diet home-delivers healthy meals to Texans.

The Fresh Diet, America’s premier diet meal-delivery plan, has opened a kitchen in Dallas, Texas, to service its customers in the Dallas, Fort Worth and Houston areas.

The Dallas kitchen, opened for business on January 16, 2011, and employs 15 people including Executive Chef George Shepherd, a native Texan that received his training at the Culinary Institute of LeNotre in Houston. Located at 3132 Skyway Circle South in Irving, the new location will act as The Fresh Diet’s main hub for the company’s fresh meal-delivery service in the southwest of the United States.

“There seems to be an existing culinary cliche out there, wherein the rest of the country assumes that Texans eat only BBQ and Longhorn Steaks every day,” says The Fresh Diet’s CEO, Zalmi Duchman , “but that couldn’t be farther from the truth; which is why our presence in this region is positioned for growth. There have been mounting requests for a diet meal plan that is nutritionally-balanced, convenient and flavorsome, and the Dallas kitchen is addressing those regional demands with our fresh food approach.”

The Fresh Diet’s Dallas kitchen will be expanding personalized meal delivery service to Austin and San Antonio later this year. In the interim, TFD recently launched a Groupon for Dallas and Fort Worth, wherein their Premium Plan was offered at $29 per day.

The Fresh Diet hand-delivers three freshly-prepared meals and two snacks each day, offering clients delicious, healthy meals that are never frozen, freeze-dried or vacuum-packed. An innovator in the diet delivery service category, The Fresh Diet provides members with an online meal planner and hands-on control over their service plan. The Fresh Diet chefs can accommodate certain food allergies, dietary restrictions and personal taste preferences. Founded in 2005 by Zalmi Duchman and Yosef Schwartz, a Le Cordon Bleu trained chef, The Fresh Diet is now available in Baltimore, Boston, Chicago, Connecticut, Dallas, Fort Worth, Indianapolis, Milwaukee, New Jersey, New York, Northern Virginia, Philadelphia, San Francisco, Southern California, Southern Florida, and Washington D.C.

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Picture credit: The Fresh Diet.

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